Winter can be tough for cyclists, but we think those who keep pedalling through the cold deserve a reward! That’s why we’ve launched Rehook Winter Warriors – a fun initiative to celebrate and support cyclists who ride through the winter months.
Why We’re Doing This
Cycling is more than just a way to get from A to B – it’s fantastic for your health, wellbeing, and the planet. Riding through winter keeps you active, helps reduce emissions, and proves that cycling is a year-round activity, not just for the summer months. We want to recognise and encourage those who brave the elements to keep cycling, so we’re surprising riders with free Rehook tools to keep their bikes running smoothly!
How It Works
Throughout winter, our team will be out and about, spotting dedicated cyclists and randomly awarding them with a free Rehook tool, attached to a flyer wrapped around their bike’s top tube. If you find one on your bike – congrats! You’re officially a Winter Warrior!
Follow the Fun!
Want to know where we’ll be next? Keep an eye on our social media channels, where we’ll be sharing updates on locations, winners, and stories from the road. Tag us in your posts with #RehookWinterWarrior and show us how you’re tackling winter cycling!
This campaign is our way of saying thank you to those who keep the wheels turning, whatever the weather. So bundle up, hop on your bike, and you might just find a little surprise waiting for you!
Happy cycling and stay warm!